<P>&nbsp;</P> <P align=justify>In early March, a <STRONG>four-page special feature on Lyon was published in the famous British daily newspaper, thanks to a special partnership between ONLYLYON, Greater Lyon and the journalists of the Financial Times, in preparation of the MIPIM show</STRONG>. <A style="COLOR: #e02020" title="" href="https://www.aderly.com/lyon-economic-news/-news-IMMOBILIER-D-ENTREPRISE-ONLYLYON-AU-MIPIM-,n,7088,EN.jsp" target=_blank><FONT color=#000000>ONLYLYON&nbsp;had a stand at MIPIM</FONT></A> (the International Real Estate show for professionals) at the Palais des Festivals in Cannes on March 12 to 15, to seek out potential international investors for large-scale projects in the Lyon territory.</P> <P align=justify><BR><STRONG>The Financial Times, considered the benchmark business publication in Europe, boasts a readership of 1.5 million people around the world</STRONG>. The feature on Lyon was also distributed separately during MIPIM, giving the city the opportunity to spotlight its international ambitions.</P> <P align=justify><BR><STRONG>The feature gives a very positive image of Lyon and points to the region&#8217;s economic vitality and <A style="COLOR: #e02020" title="" href="https://www.aderly.com/compagnie-developpement-france/agence-developpement-economique-region-lyonnaise-lyon,p,49,EN.jsp" target=_blank>congratulates Aderly for its record year in 2012</A></STRONG>, when it succeeded in attracting 71 companies to set up their business or develop their existing operations in the Lyon region. <A style="COLOR: #e02020" title="" href="https://www.aderly.com/publications/Clean-technologies,id_272.pdf" target=_blank>An article devoted to clean technologies shows the commitment of the metropolitan area to promote less polluting industries</A>. Another article focuses on the development of air and road transport infrastructures. The feature includes some 10 articles, ranging from gastronomy to pharmaceuticals, to the <A style="COLOR: #e02020" title="" href="https://www.aderly.com/Lyon-Part-Dieu/index,p,100040,EN.jsp" target=_blank>urban redevelopment of the Part-Dieu district</A> , all of them reflecting the identity and personality of the city.</P> <P align=justify><BR>The feature in the Financial Times was also a good opportunity to show off the <STRONG><STRONG><STRONG><STRONG><A title="" href="https://www.aderly.com/lyon-economic-news/only_lyon-news-%3FADDICTED-TO-LYON%3F-THE-NEW-AD-CAMPAIGN-OF-ONLYLYON,n,7105,EN.jsp" target=_blank>new ad campaign &#8220;Addicted to Lyon&#8221;</A></STRONG></STRONG></STRONG></STRONG>,&nbsp; with two large black &amp; white ads that give impact to Lyon&#8217;s communication targeting international readers.<BR></P> <P align=justify><BR></P>